Case Studies & Results

Marketing Results

Real campaigns, real revenue. No vanity metrics in sight.

The Short Answer

Black Lion Digital's published campaign results include 2,342 solar leads generating over $1.1 million in tracked revenue for a single client, $2.9 million won through a CRM it built, a 12x ROI ecommerce turnaround after four other agencies failed, and 660+ paid event tickets in under 7 weeks.

The Work

What we actually moved.

Thomas Electrical & Solar website
Thomas Electrical & Solar

Solar & Electrical · Gold Coast

Over $1M in tracked revenue

  • 2,300+ leads from Meta since 2023, at scale, without a drop in quality
  • 131 installs won, a 5.6% lead-to-customer rate in a brutal category
  • Reporting wired straight into their job system, not just their CRM

Four years in, and still their main source of new installs.

Premier Shipping Containers

Container Hire & Sales · QLD

$2.9M won through the CRM we built

  • 1,685 deals won across six pipelines in under two years
  • Hire, sales, storage and modifications all tracked in one system
  • Automated quoting, notifications and a live price guide tied to the CRM

We did not just run the ads. We built the machine the revenue runs through.

Tozer Air Conditioning & Electrical
Tozer Air Conditioning & Electrical

HVAC & Electrical · Newcastle

21.2% of leads became customers

  • 478 leads at $52 each, in a category where $150 is normal
  • $230k+ in tracked revenue from installs, not service calls
  • Review automation took them to 4.8 stars across 261 reviews

Cheaper leads that convert harder. That is the whole job.

Dural Irrigation

Irrigation Retail · Sydney

40% more online conversions

  • Full ecommerce rebuild on the traffic they already had
  • Checkout and navigation rebuilt around how people actually buy
  • No extra ad spend required to lift the number

Same visitors. Forty percent more of them buying.

WormGro

Agricultural Supply · QLD

1,200 farmers, one niche product

  • A cold category taken from nothing to a steady weekly lead flow
  • Repeat bulk orders, not one-off sales, straight from Meta
  • Pipeline, nurture and soil-test funnel built end to end

Proof that niche does not mean small.

EliteBet Australia

Wagering · Australia

48% conversion on a dormant list

  • An AI SMS concierge working a database they had written off
  • Nearly half the contacted list converted on the last send
  • Zero new ad spend: the list was already paid for

The cheapest customer is the one you already had.

Case Studies

Named clients. Tracked revenue.

See the Case Studies

Meta Lead Generation

Thomas Electrical & Solar

2,342 leads and 131 installs won from Meta ads.

2,342

leads since Apr 2023

$1.1M+

tracked revenue

Meta Lead Generation · Review Automation

Tozer Air Conditioning & Electrical

21.2% of leads became customers, at $52.68 a lead.

478

leads since Nov 2023

$52.68

cost per lead

CRM Build · Funnels · Meta

Premier Shipping Containers

$2.9M in won deals through the CRM we built, in under two years.

$2.9M+

won deals through the CRM we built

8,228

opportunities tracked

Meta Lead Generation

WormGro

1,200+ farmer leads for a niche agricultural product.

1,206

leads since Mar 2023

$75,540

won value in the CRM

Website Rebuild

Dural Irrigation

40%+ increase in website conversions after the rebuild.

40%+

increase in website conversions

SMS Reactivation

EliteBet Australia

48% conversion rate on a reactivation SMS campaign.

48%

conversion on the last reactivation send

Lead Generation · Remarketing

SAGE Epoxy Flooring

143 leads over 6 months, well over $385,000 in tracked revenue.

143

leads in 6 months

$385K+

tracked revenue

Lead Generation

Walkom Constructions

A lookbook campaign at $30 a lead.

$30

average cost per lead

More Campaign Results

The numbers behind the method.

$289,000

revenue from over 1,200 purchases

We 10x the average monthly revenue by validating what drives results and then scaling the budget.

12x ROI

for an ecommerce brand, over $40,000

After 4 other agencies couldn't get this client's ads to break even, we broke records month after month.

$150,000+

selling out an event in under a month

Our strategy generated a record number of tickets in half the time with half the allocated budget.

10x ROI

resulting in over $80,000 in sales

Proven Facebook Ad strategies and web page optimisation rocketed sales through new ceilings.

3,300+

leads, consistently, for sustainable growth

Foundational marketing strategies that generate results you can set your watch to, so you can scale confidently.

750+

people pre-qualified for a paid event

The event generated hundreds of thousands of dollars plus a highly engaged email list to sell to afterwards.

660+

paid tickets in under 7 weeks

A flood of paid tickets that pushed the event to its capacity.

Campaign results as published by Black Lion Digital. Named case studies above; further client names available on request.

From the Clients

Have worked with Daniel and the team at BlackLion for the past 18 months. AdWords can be a challenge to manage on your own; with BlackLion our CTR, impression share and CPC have improved and are tracking well with no extra spend.
Rob Keys

Your numbers could be on this page.

Our capacity is limited on purpose: it's how the results stay exceptional. Tell us where your marketing stands and we'll tell you, honestly, whether we can beat it.